Culture Of Life Fashion Statement — Journalist, political pontributor and now Mommy Activist Carla D’Addesi and her daughters were tired of feeling excluded from the Fashion industry due to harmful styles, anti-life and even messaging that is anti-women.
“Many brands proudly support anti-family and anti-life organizations with their profits and we just felt guilty spending our money on apparel that went against our core values,” said Mrs. D’Addesi. “My daughters and I joked that we should either start our own Fashion Line or begin sewing our own clothes.”
COL1972 was created around the dinner table one evening. COL1972 stands for Culture of Life and the year 1972, the last year that we enjoyed a culture of life in the USA.
“1973 is the year that our Supreme Court chose that our tiniest people would not have the right to life,” Mrs. D’Addesi said.
Since 1973, 60 million people have not had the right to life.
“We dreamed of a Fashion brand that celebrated all life! Life is AMAZING would be the message on every item and reflected in every insta post and twitter tweet…because LIFE really is glamorous and is ALWAYS in STYLE,” she said.
This is a brand that is Dad approved but also kid approved! This is guilt-free shopping that is healthy for the mind, body and soul!
Interesting that Celine Dion, also launched a Fashion line about the same time as COL1972. Dion’s messaging is all black, dark and apparel is covered with horns and eyes for our children. Clearly, one Fashion brand is harmful to our youth, families and culture…while the other is encouraging! Happy! Fun!
COL1972 is filling a gap in our Fashion industry.
COL1972 Foundation is the charitable arm of the brand and gives back to organizations that Celebrate all Life. COL1972 is sponsoring the March for Life and the Students for Life annual Conference this January.
The brand has been well received. Upon launching Jan. 1, many COL1972 items are already sold out.
“We hope to create a tribe! A posse! A community! We are risk takers and readers. We are artist and thinkers. We are dreamers and influencers. All united by the belief that every LIFE is priceless,” said Mrs. D’Addesi.
COL1972 products can be found here. AlsoFollow COL1972 on twitter, FB, Insta and YouTube.
Follow Carla D’Addesi @CarlaDaddesi on FB, twitter and Carladaddesi.com