Chuck Bednarik Loved Slim Jims

Joe Ball, president of American News Service, has sent us this  personal experience memory of an advertising-related contact with  Philadelphia Eagles legend Chuck Bednarik who died March 21: Chuck Bednarik Loved Slim Jims

As owner of a small advertising agency in the early 1960’s one of my clients was Cherry-Levis, manufacturers of the spicy “Slim Jim” meat sticks.

I suggested to owner Al Levis, now also deceased, that he use Chuck Bednarik in his marketing.

He agreed- -on the basis that Mr. Bednarik would be paid with company products.

The arrangement was he would receive all the products he could carry on one trip out of the warehouse.

Mr. Bednarik agreed.

In my mind/memory I can still see him leaving the warehouse with huge cartons of Slim Jim’s on each shoulder and placing them in the trunk of his car. 
 

Chuck Bednarik Loved Slim Jims

One thought on “Chuck Bednarik Loved Slim Jims”

  1. Ah Chuck was not on a great football player, he had excellent taste.

    Slim Jim’s are one of my favorites snacks. Being close to the upstate region he probably nibbled on jellied pigs feet too. Another favorite munchy

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.